She Goes Digital

Oxbridge Innovative Solutions completed an exclusive women’s empowerment initiative called ‘She Goes Digital’. Launched in August 2021, this project was financially sponsored by the European Union Delegation to Pakistan. This project was aimed at digitizing small women-led businesses in Pakistan, especially in KPK. 

In this program, women entrepreneurs from Pakistan, mainly from KPK, received online training on business strategies, digital tools, and technologies. The program enabled them to run their businesses from home, with sessions on digital marketing, market research, financial literacy, and more. 

Hands-on sessions focused on setting up and using digital tools, while individual challenges were addressed, helping participants promote their products on digital platforms. The program’s success lies in equipping women with new tools, strategies, and the ability to digitize their businesses, improve operations, and expand internationally.